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Online Reviews and Beyond: Demonstrating Trust on your Website

Small Business Webinar Series

Online Reviews and Beyond: Demonstrating Trust on your Website

Social proof is a powerful way to build trust with users and increase conversions on your website. While reviews go a long way towards demonstrating a history of success (thus building confidence in potential customers), there are many other elements of social proof you can use to increase excitement and urgency in your business. In this webinar, we'll review the different types of social proof and how to leverage each of them on your site.

CYBERsprout's own Mykl Roventine will lead the session. Mykl has spent the past two decades designing engaging web experiences and speaks frequently on the topics of design, typography, and social media.

Wednesday, August 19 | 2020

12pm - 1pm

myklroventine

Building customer trust is a key element of any digital marketing strategy. The more a potential lead trusts your company and products, the more likely they are to part with their hard-earned cash.

Social proof is a marketing tactic that can quickly take your prospects from completely new to your company to paying customers in a single swoop. Reviews and star ratings are some of the most popular forms of social proof, but there's much, much more. During this webinar, we'll cover more than a dozen types of social proof and ways you can use them on your website to influence consumer psychology, build trust, and increase conversions.

Here's What You'll Learn

  • What is social proof

  • The impact of social proof on customer psychology

  • Tactics to build trust with your customers

  • Ways to use social proof on your website to increase sales and conversion rates

Session Recap

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